EXPERIENCE 

Product Designer
Ford Motor Co./Dearborn, MI/Jan 2020-Present

• Identified gaps in service for the POC group through visualizing work flows, user interviews, information architecture and employee training.
• Designed and developed the process for the global Command Center from data gathering, visualization, customer training and physical office design.
• Created a process for the four billion dollar a year warranty checklist tool utilizing workshops, requirements gathering, interviews, use cases, user journeys, personas and card sorting.
• Outlined the process for the geospatial analytics platform to create a methodology to track vehicle locations from factory to dealership.

UI/UX Lead
General Motors Co./Warren, MI/Jan 2014-Dec 2019

• Conceptualized and created standard-compliant, easy-to-use, and intuitive UIs for use on software and web.
• Ideation to creation of production-quality graphic components.
• Main point person for selecting the appropriate UX solution and defining the end-state vision of the User experience.
• Trained software engineers, business and marketing executives in user experience.

Sr UX Analyst
Karmanos Cancer Institute/Detroit, MI/Apr 2008-Dec 2013

• Implemented a user-centered design process incorporating both quantitative and qualitative user experience research, including usability testing, A/B testing, site analytics and user surveys.
• Produced deliverables to translate to programming development team for execution.
• Spearheaded project to purchase and install new content management system for the institute, resulting in more manpower dedicated to the creation and maintenance of applications.

UX Designer
Interserv/Albrecht Corporation/Southfield, MI/Jun 2006-Sep 2007

• Designed applications for the largest Blue Cross/Blue Shield of Michigan Managing Agency improving production and work flow.
• Responsible for UX and UI design for all five branches of the corporation's web sites.
• Completely restructured web client to incorporate the current BCBS upcoming "Build-A-Plan" insurance initiative and individual care plans.
• Collected data through interviews, surveys and observing workers performing tasks then prepared ROI analyses of implementing the proposed new system.

UX Webmaster
General Motors Co/Detroit, MI/Nov 2002-Jun 2006

• Responsible for the maintenance of nearly 120 intranet sites, consisting of specific views per employee role.
• Administered change control process for global intranet sites utilizing SDLC methodologies.
• Pivotal role in the creation of a “One GM” unified global template, including designing navigation and layout.
• Created operational manuals for webmaster positions for HR Business services and trained other webmasters within the organization.

Previous UX /Marketing Roles

• Romeo Computer Company
• Paquette Computer
• United States Air Force/AAFES